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Improve Your Performance

One of the most important tips for making money with a website is to start treating it like a real business. It’s easy to get lost in the mindset of “this is a hobby” or “this is a side stream of income” or anything else. But whether you are going at it for your full-time gig or you are delving into it when you get some free time, you have to be more serious about the potential outcomes that you’ll be dealing with. One of the best ways to improve your results is to start keeping detailed records for yourself about your performance, including the time you spend, the money you earn, and the expenses you pile up.

One of the best ways to keep track of your online hosting performance is to be with a trusted online hosting expert with the tools to prove it.  Our online portal is an easy and straightforward way to start seeing what piece of your day is spent really being productive and what is just wasting your time.  Obviously sites need time to develop, but after a few months, if you find that you’re spending 10 hours a week on a website that isn’t producing any income… you better go about changing your niche marketing strategy or focusing your efforts on other sites!  We help you to get your website the hosting it deserves.  When you know that your website won’t go down, you know that you have the correct tools to make your website succeed.   Our dedicated hosting professionals are here to help you every step of the way!

The Place to Go for Content-Sharing Just Got a Little More Exciting

I recently read an article that contained some pretty interesting data citing Facebook as the top site to use for sharing links, videos, pictures, and more via the Gigya widget, besting MySpace, Twitter, and Yahoo.

Here’s the graph I borrowed from eMarketer.com:

Social Media Sites Used by US Internet Users to Share Online Content* via the Gigya Widget, February 2010 (% of total)

It’s basically common knowledge at this point that the amount of user participation on Facebook is unprecedented. In an earlier blog about the upcoming construction of Facebook’s new data center, I gave more specific numbers about its growth.

In addition to content-sharing with widgets, Facebook also ranked #1 in Authentication Services, when a user logs into another site with his or her existing username and password, outperforming even Google by 1%. That’s pretty significant when you consider Facebook’s age compared to its peers.

So why is Facebook more exciting now (hence the title of this blog)? Check us out at the Big Business and Technology Expo and find out! I’ll give you a hint: “FREE iPad.” Maybe, depending on your luck and the amount of people who enter to win it ;)

Utah Big Business and Technology Expo

We are excited to announce that we will be exhibiting at the Utah Big Business and Technology Expo at Utah Valley University.  The Utah Big Business and Technology Expo takes place February 23rd and 24th, 2010 at the McKay Events Center in Orem, Utah.  We will have several of our sales representatives there to answer any questions that you may have.  Stop by our booth for a free T-Shirt and the opportunity to win a FREE iPod and a FREE iPad.  We will be giving out a FREE iPod every day and the grand prize winner will win a FREE iPad.  It will be shipped to your house as soon as they are released.  We are so excited to see a lot of our customers.  You are what makes us who we are today.

Bekah Folding Shirts by you.

Bekah got the awesome opportunity to fold a couple hundred shirts for the Utah Big Business and Technology Expo that we will be exhibiting at!  Stop by our booth to pick one of these gems up!  Thanks for everything you do for us.  Looking forward to seeing you there!

Google Buzz, what’s all the Buzz about?

Has anyone tried out the new Google Buzz yet?  I tried it for the first time last night and was presently surprised at how much fun it was to play around and message my friends.  Going to have to be honest about Buzz.  I don’t have a lot of friends and I don’t follow a ton of companies so it really isn’t striking my fancy.  But the people and businesses that I do follow, it’s very interesting to see what is going on in their lives.  I think that this would have been amazing a couple years ago before I became so involved with Facebook and Twitter. I think I will just have to keep using it to see if it makes a difference in my life!

A little more about Google Buzz. Google Buzz is a social network and sharing product built by Google. Based within Google Profiles, Buzz offers a stream of status updates, pictures, links, and videos from your friends. You can “like” these items and you can comment on them. Updates from Flickr, Picasa, Google Reader, or Twitter can also be automatically imported into a Buzz stream. Buzz will recommend items you might like based on your friends’ activity.

Google Buzz screenshot

Google Buzz screenshot
Google Buzz screenshot Google Buzz screenshot Google Buzz screenshot

NetHosting CFO Joins the Utah Valley Chamber Board

What spurred the Provo/Orem Chamber of Commerce to change its name to the Utah Valley Chamber? Undoubtedly, there were plenty of reasons, but I think the main one was to include a larger portion of Utah business and thereby make the Chamber more productive and meaningful for its members. Since the name change, Chamber President, Steve Densley reported that membership outside of the Prove/Orem area grew by 20-25 percent, according a news release issued on the Daily Herald website at the end of last month “People on the Move.”

Because of the Chamber’s growth, it also became necessary to add fresh faces to the board of directors, and of the selected few is NetHosting’s own CFO Lee Livingston, who was named in the news release along with Utah Valley University’s President Matt Holland, Provo Mayor John Curtis, and several others.

I believe the Chamber’s growth indicates a great deal about Utah’s economic atmosphere. While the states surrounding us seem to be struggling, Utah’s economy remains strong and optimistic. That isn’t to say, of course, that Utah Valley hasn’t experienced its share of the recession, but it’s an encouraging prospect to see such growth and activity in the local business community.

John Pilmer, the newly appointed chairman of the 2010 Utah Valley Entrepreneurial Forum Board, couldn’t have phrased it better when he was quoted to say in the same news release, “This is an exciting place and time to be an entrepreneur. Organizations like Forbes and Inc. recognize Utah as a leader in aspiring businesses.”

What a compliment to Utah business and NetHosting is proud to be a part of it! Check out the full article here!

The rapidly emerging cloud computing platform

Cloud Computing is rapidly emerging as the new computing paradigm of the coming decade. The idea of virtualizing not just hardware, but software resources as well, has attracted the attention of academics as well as the technological industry. Cloud computing not only offers a viable solution to addressing scalability and availability problems for large-scale applications, but also displays the promise of sharing resources to reduce cost for the consumers. The concept has evolved over the years, starting from data centers to present day infrastructure virtualization.  Although there is not a standard for cloud hosting, there are many different companies that have designed what they believe is the solution to the current scalability problems.

Cloud computing, as now, covers all walks of computing. Designing and standardization of the cloud, virtualization of storage, virtualization of the computing infrastructure as a whole, integration of the applications into the virtual world, assembling and using cloud services, building enterprise applications on the cloud computing platform, developing security models for the cloud, self-virtualization of devices, exchange of data/messaging in the cloud, high availability architectures for the cloud, providing QoS for web applications on the cloud, high performance computing using elastic resources and  optimization and performance issues of web applications on the cloud are a few of the multitude of challenges and opportunities that the cloud computing world opens up.  Everything that will come in the next couple years will help to further technology and to lower the cost to the end consumer.  I’m excited for what is to come in the future!

Superbowl 2010, I only watch for the commercials ;)

Every year I watch the Superbowl with all my friends and family.  I don’t think I watch it for the right reasons though.  I only watch it for the commercials.  I love seeing all the funny and innovative things that people come up with.  I figure that if a company is spending $2.5 Million Dollars for a 30 second spot, that it better be good.  You can find all of the commercials online at Hulu, my personal favorite place to watch online video. Hahaha, and no…that was not a plug just to get Hulu out there.  They are a great place to watch online video.  Here are some of my top picks for 2010!

My Top 2010 Superbowl Commercial:  E*Trade Girlfriend

NetHosting Office Poll Top 2010 Superbowl Commercial: Hyundai: 10 Years

Overall User Top 2010 Superbowl Commercial: Boost Mobile: Shuffle

Worst User Top 2010 Superbowl Commercial: Emerals Nuts and Pop Secret: Awesomer

The overall user top 2010 pick was judged by Reprise Media by overall interaction on TV and the web. You can find their report detailing everything online. I found it very interesting the amount of online activity on Twitter about the commercials.  People weren’t as much concerned about the game as they were with the commercials.  Could be because the Twitter crowd isn’t as much concerned with  with football as they are with techie things!  That basically describes me perfectly.  Mullen Media released stats on the top brands.

The Top Ten Most Effective Brands on BrandBowl2010

1. Doritos

2. Google

3. Focus On Family

4. Snickers

5. Budweiser

6. Bud Light

7. Hyundai

8. Kia

9. GoDaddy

10. Coca-Cola

The Five Least Effective Brands on BrandBowl2010

1. Diamond Foods’ – Pop Secret

2. Honda

3. Teleflora

4. Michelob Ultra

5. Budweiser Select55

We must keep in mind that Doritos was popular, but they did have several commercials.  I really liked Googles’ love story and apparently so did users all across the world. Do you think these commercials are effective marketing tools? It seems to me that the top commercials that people liked were either very funny and engaging or Google (they can do anything and people love them.)  What are your honest thoughts about the commercials out there?

Our Core Values—A Win-Win Initiative

Quality → Awareness → Profitability

There are plenty of reasons why everyone involved with Nethosting should be excited about our newly established Core Value Model. For one, it solidifies exactly where we stand as a company, as individuals within the company, and where we want to go as a whole.

Individually, the Model prompts us to evaluate our job performance and responsibilities from a different, more unified angle.

It’s easy enough to question, “How have I done today?” But it’s essentially more effective to ask yourself, “Have I met my daily, weekly, and monthly goals, and do they directly enhance the company’s values of Quality, Awareness, and Profitability?”

Working in tandem, our individual efforts will translate to increased performance companywide in all three areas of our Core Value Model.

  • What does increased Quality mean for you, the customer?

That’s easy. You can expect Nethosting to continue striving for that level of excellence we have and will always seek to deliver, and you can trust that each employee has the same goal in mind.

  • What about Awareness?

The more you know about Nethosting, the more prepared you are to make the best choice for your online business and web hosting needs. We want to get the word out! Our prices are competitive, our services reliable, and our facilities topnotch. What more can be said?!

  • And Profitability…?

This is where our win-win philosophy really comes into play. We want you to be successful! And as a colossal percentage of today’s businesses are plugged into the Internet, your online presence represents a major slice of your revenue pie. You want your online presence to be live, accessible, and fast, and so do we, which is why we place such an emphasis on our promise of redundancy.

Your online venture is safe with us, always.

Be the best at what you do!

Charles Ngo (better known as Dr Ngo on Twitter), said a lot of things at the Tracking202/Bloosky meet-up during ASW10  that I really wanted to talk about. There were several super affiliates that were asked to give a tip to the crowd at BlooSky’s Meetup 202.   Some gave out PPC tips and some PPV tips that were very interesting and helpful but Charles, a super affiliate, gave everyone something that everyone could use in their own way.

His advice was to simplify and be one of the top in the vertical you are promoting. Sure, you can build horizontally to several different verticals and turn them all in to 4-5 figure generating campaigns. But wouldn’t it be better to master your vertical, and be one of the highest earners in it?  Be the best at what you do! If you are amazing at getting 5000 acai leads a day, then don’t bother with 100 teeth, 300 auto, 250 dating leads, and 50 muscle building leads.

Wouldn’t this be like putting all your eggs in one basket? I don’t think so. There are different traffic sources, demographics, and wants and needs that people want/need to fulfill, and you can capitalize on all of those. Be a master of your niche by focusing your attention and knowledge all on that niche. Choose a popular niche that will never drown: auto, home, biz-op, clothing, dating, weight loss, teeth whitening, insurance, etc.

It really hit me in the fact that I personally dabble in many different areas.  I need to be the best at ONE vertical, master that and then keep it up.  I need to be the best at what I do.  I am going to focus on 2 or 3 different areas and make them the best areas that I focus on.

So what do you think of Dr Ngo’s advice? Do you think it’s good advice to someone starting out or is it useless info? State your opinion in the comments below.

Facebook Breaks Ground for New Data Center

As the 7th most trafficked site in the US, Facebook has certainly done well for itself in the six years since its launch in 2004. At present, it has over 350 million users worldwide and every reason to believe it will continue growing exponentially in the coming years.

Of those 350 million users, I’m guessing about 350 million want fast, as-near-instantaneous-as-possible service. That’s the type of service we’ve all come to expect nowadays, especially from our favorite websites. If something takes a minute too long to load, you can bet I’m moving on to the next best thing faster than the time it takes to zap a Poptart in the microwave.

Fortunately for Facebook, they have the resources to grow with demand. The trick is keeping up with the pace. In the past six years, they’ve gone from a single server, to a suite of collocated servers, to renting out entire data centers, to finally laying the groundwork to build one of their own.

The site is Prineville, Oregon, and the projected completion date for the Facebook data center is early 2011.

PrinevilleDataCenterExterior1.jpg

Why Oregon? Well, in addition to some tax incentives, chilly Oregon weather is what makes it such an ideal locale. It takes much less energy to keep the server rooms cool during the Autumn/Winter months.

The weather conditions where we’re located are very similar to Oregon, except that Utah County is also located in one of the lowest ranked Disaster zones in the nation, a definite plus when you consider data security.

We’re also exploring the same energy-saving technologies that Facebook’s new data center will boast:

  • Evaporative cooling systems
  • Airside economizers
  • Re-use of server heat
  • And UPS systems with higher efficiency rates

All of these elements will not only reduce costs, but will also eliminate wasteful energy consumption in a meaningful way.